Gen.G — Professional Esports Team Settings, Mice and Gear

Gen.G is a global esports organization with deep roots in Korean esports, originally formed from the Samsung Galaxy LoL roster that won the 2017 World Championship. Rebranded to Gen.G in 2018 under CEO Arnold Hur, the organization expanded beyond Korea to establish a significant presence in North America as well. Their League of Legends team competes in the LCK and has been a consistent playoff contender. Gen.G's expansion into Valorant, PUBG, and Fortnite demonstrates their multi-title ambitions. The organization also runs Gen.G Global Academy, an educational initiative that bridges esports and traditional education — a unique approach in the industry. Gen.G's dual Korean-American identity gives them a unique cultural bridge between two of the world's most important esports markets.